Why Simplicity Is The Answer To Radiant Healthy Skin

One of the biggest breakthroughs in recent years is the realisation that what you put on your skin is just as important as what you put in your body.
People often forget that our skin is our largest organ and absorbs somewhere between 60-70% of what we put on it. It is estimated that the average woman uses about 12 beauty products per day containing approximately 168 different ingredients. That’s a lot of different ingredients and unless you’re extremely careful when reading your personal product labels or you  only use beauty brands you know are committed to using natural ingredients, a lot of these ingredients are potentially toxic.

The beauty industry promotes all kinds of lotions, potions and creams promising to make you look more youthful but at what cost? Some common myths in beauty include:

1. If its sold in a department store, it must be safe. Wrong. Whilst there are safety standards in the beauty industry in the EU many brands have found loopholes to work around these requirements  and many international brands have simply ignored them, meaning products can be filled with toxic ingredients that endanger your health as we have seen with the Claire’s Makeup asbestos scandal in 2018.

2. The label looks safe.  Unfortunately there are a number of loopholes in the beauty industry and toxic ingredients can simply be hidden behind words in the ingredient list such as ‘fragrance’.

3. The new ‘miracle potion’ promising to make you look 10 years younger may actually be ageing you.  Common toxic ingredients found in many anti-ageing lotions can actually cause dry skin, eczema and can even speed up the ageing process. The truth is almost all skincare products on the market contain unpleasant and unnecessary additives because they’re cheap to manufacture. Unfortunately over time, they can cause serious damage to the skin, however it is totally possible to have a wide range of skincare products that are completely natural and gentle, while still working wonders for skin.

Selecting Natural Skin Care Products
With a little research and smart shopping, you can find responsibly-made products to help your skin stay healthy and radiant. Here’s what you should look for when purchasing skin care products:

• Free of harmful chemicals, irritants and synthetic preservatives
• Non-allergenic
• Carefully formulated with all natural, organic ingredients
• Never tested on animals
• Less ingredients so that you know each one is actually working
• Ingredients that are easy to understand and don’t sound like they’ve been made in a laboratory

My love and passion for natural skincare started years ago when working as a compounding pharmacist. I became increasingly aware of all the ‘nasty chemicals’ and synthetic additives that lie lurking in our personal care products, so I decided to do some research. What I found was that many of these ingredients are linked to words like ‘carcinogenic’, ‘endocrine disrupters’ and ‘irritants’ and are found in our everyday skincare products.

Horrified with the industry, I decided it was time for change and researched and formulated my own skincare line. After a lot of testing and formulating my skincare brand {SIMPLE as that} was born. What I’ve created is an affordable, organic, fair trade and vegan skincare range without all the nasties – {SIMPLE as that}. Less ingredients equals more potent product and less chance of any skin reactions. Each ingredient in every product has been purposely included to do a job and ultimately foster the health of your skin to keep it looking vibrant and glowing, without all the chemical fillers.

The entire {SIMPLE as that} range is:

• Made in Australia • Pharmacist formulated • Vegan
• 100% Natural & Organic • Sustainable • Fair trade ingredients • Less ingredients = harder working product • Affordable • Safe in pregnancy
• Your skin will love you as nature knows best

Explore the pure & effective range of {SIMPLE as that} skincare products here.